Nike recently treated sneaker fans to the Air Raid Jungle Gym from 1993 (which we covered here at Sneakerjawns), and now we're getting the 2014 remake. The Air Raid brand has been building some steam this year with the Air Raid Low, Air Raid Jungle Gym, and Air Raid OG, and notably the Nike Air Max 1 featuring in the Live Together Play Together Pack with a Jungle Gym colorway. On top of that, the 90s silhouette is getting releases at the beginning of the year with the Air Raid 2014 remake and the Air Raid Ray Guns. The old silhouette is getting some attention from their makers, that is Nike, to give more variations to the classic style. The Nike Air Raid has much lore to it, designed by Tinker Hatfield as an outdoor counterpart to the Air Jordans, featured in commercials with Spike Lee, hence the Live Together Play Together ethos. The 2014 Black and White Air Raid is not as colorful as the jungle gym, but style doesn't always come with flare. Let's ...
Arizona beverages are part of culture. There's no denying it after the uproar their previous collaboration with adidas yielded in the city of New York, where Arizona/Adidas sneakers sold for 99 cents. It made headlines so sneaker fans will remember this event as another release approaches.
The beverage brand has seen a tremendous amount of success for their low costing drinks which also happens to taste great. The 99 cents event matched what the company is known for and succeeded as a marketing ploy.
Let's take a look at the Arizona Adidas sneakers. The use of Adidas's Superstar silhouette is apparent with the shell-toed look. There's a division in the colorway, with teal taking part of the shoe and white occupying the rest.
Embodied illustrations displayed on the laterals are in harmony with Arizona branding, indicative of their beverages. Near the vamp a silver happy face dubrae decorates the bottom lace.
Beneath the sneakers are more branding with "Arizona" on one side of sneaker and "Have an Iced Day" on the other side.
The Adidas Superstar "Arizona" will be available in the coming months.